The Emergence of Intelligent Mobile Apps

While smartphones represent the most convenient way for businesses to engage their customers, the emergence of IoT is expected to usher in a new generation of devices, ending the reign of smartphones. As mobile apps are no longer made just for smartphones, we believe the key shifts in mobility will center on how we interact with the device rather than on the changes to the device itself.

People are increasingly embracing intelligent apps that allow them to execute tasks quickly and easily with zero or low touch; with these apps, they also have relevant…